In every startup conference, you will find a panel about startup growth challenges and secret recipes.. If we ask you to spell out a growth strategy for B2B SaaS companies starting with the letters G R O W T H, can you finish this challenge in one minute? Our answers in this Resource
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Europe has shown to be a leading technology ecosystem in the world. We created a white paper digging into the State of European Technology Report and providing some examples of interesting stakeholders and success cases in each of the national / regional ecosystems.
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Every startup founder dreams of landing a meaningful amount of investment. While it can be tempting to simply accept checks from anyone, your investor choices can destroy your dreams or become a source of strength to fuel your success.
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Our goal for this white paper is to provide an overview of the global trends in terms of eSports market opportunities, business & investment activities, existing players and innovative business models.
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Entrepreneurial Finance and the topic around startup valuation methodologies is substantially different than Corporate Finance and valuations on publicly traded corporations or very mature businesses. We are shedding light on the topic and providing some tools and resources.
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The goal of this resource is to provide an overview of the venture funding stages as well as different types of investors typically investing at those stages.
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What is Fear of Missing Out (FOMO) and why is it helpful in Marketing? We explored examples and types of FOMO tactics and a case study from Booking.com .
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Growth Hacking, a word that has been used to sell “silver bullet”-like zero cost and huge conversion heavy sales and marketing strategies. Read here what Growth Hacking is and why we like a Growth Engineering concept more.
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An overview of different regions globally in terms of e-commerce opportunities, existing players and innovative business models, which should help businesses to better understand how to approach the wine e-commerce market in the digital era and to get food for thought about global trends and evolutions.
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When it comes to website conversion strategy, reducing bounce rates is an important indicator. The average bounce rate falls around 55% and statistics has shown that 35% of lost visitors can be saved by exit intent popup, which we will explore in this Insight piece
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